What they needed and what we did:

Labour Yes required video production to assist their new media efforts as they campaign within the Labour Party to push a Yes vote in the AV referendum. The first video showed how the entire Conservative Party are unified against the move, concerned that a Yes would make David Cameron a lost leader. The second was produced for the Labour Yes launch video and features a large number of high profile Labour Party politicians.

Video Links:
Why are they so desperate for a No vote?
Labour Yes launch video